Wednesday, September 23, 2015

Social Media's Influence on Policy Issue


The social media platforms I would use to support my issue of increased teacher education, and its influence on quality child care would be Facebook, Twitter, and YouTube.  I am considering Facebook and Twitter as one platform and YouTube as a second platform.  Indeed, values and opinions are shaped and shared because digital posts spawn commentary sway views and spur action (Auer, 2011, p. 711).  Facebook and Twitter will help to reach a large group of users.  Many ealy childhood policy organizations use these platforms to get messages out to the early childhood workforce.  These have been effective in the past.  Child Care Aware of America uses both Facebook and Twitter to get policy information out to the field daily.  As an individual wanting to get the word out about high quality, these are quick and simple platforms to use.  Using social media for political discussions between citizens and their governments (Lampe, LaRose, Steinfield, & DeMaagd, 2011, p. 2).  Facebook and Twitter are good platforms to disminate material, but not the best for gathering data from the participants.
YouTube will be great to publish short messages about teacher education and high quality.  These could be embedded into various websites supporting ealy childhood workforce development.  Including testimonials from teachers that have utilized scholarship programs to increase their education will be included in this YouTube effort.  Additionally, the YouTube videos can be linked with the Facebook and Twitter effort.  It is important to identify technology that meets stakeholder needs, and match tasks to channels in a way that takes advantage of the interactive nature of the social media (Lampe et al., 2011, p. 12).  The barrier for YouTube is connecting with the agencies to embed the information into their websites and to identify individuals to participate in the project.


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3 comments:

  1. Jill:
    I like the idea of using YouTube to get messages shared. As I read your post, I reflected on how many times I have referred to in for information, guidance, and entertainment. Linking to the other media sources add viewing potential and increases public awareness. Nicely done!

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  2. Jill,
    As educators, we are always warned about social media and how it can be a hindrance to our careers. However, when used in a correct manner, these tools can be proven as extremely useful! Using facebook, twitter, and youtube are all great ideas because these are the tools that the general public utilize all the time! I enjoyed reading your post! Thank you for sharing your insights!
    Kerri

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  3. Jill,
    I love you idea of using YouTube because you can incorporate many different type of media to get your message across to the public. It is a more personalized way of posting your message.

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